MEDIA MENU
The current industry standard for social media content production and management breaks down into the following categories:
1. Individual Content Pieces (Per Asset)
For businesses that need content on-demand rather than a full monthly management plan:
Static Graphics & Photos: $50 – $150 per image. High-end branded storytelling graphics typically sit at the top of this range.
Short-Form Video (TikTok/Reels/Shorts): $500 – $2,000 per video. This includes the script, filming, and trending edit styles. Premium "hero" videos can reach $3,000+ if professional talent is involved.
Copywriting: $50 – $200 per post for strategic captions and hashtag research.
2. Monthly Management Retainers
Most businesses prefer retainers to ensure brand consistency and regular posting:
Starter Tier ($500 – $1,500/mo): Usually covers 1–2 platforms with 2–3 posts per week. This level provides consistency but often lacks aggressive growth strategy or high-volume video.
Growth Tier ($2,000 – $5,000/mo): The "sweet spot" for most small to mid-sized businesses. This usually includes multi-platform management, original video production (4–8 Reels/TikToks), and community engagement.
Strategic/Enterprise ($7,000 – $15,000+/mo): Includes full-scale production, daily video content, paid ad management, and in-depth performance analytics.
3. Hourly Rates
Freelance Creator: $35 – $100 per hour depending on experience and portfolio.
Agency Specialist: $100 – $250 per hour. Agencies charge more because you are paying for a "team" (designer, editor, and strategist) rather than one person.
Where RUiM247 Fits
The Media Boost by RUiM247 is specifically designed to disrupt these standard rates. While the market average for a single professionally produced video is around $500, RUiM247 provides entry-level access starting at just $20 per post.
By using our internal production systems and strategic templates, we allow businesses to bypass the high "base rates" of traditional agencies while still receiving the same professional-grade Real Reach and Real Results.